Human-generated strategic communications

So … Why even Hire a Human when you have AI?

Fair question. There’s no one right answer, but here are five potential reasons.

  • YOU NEED TO MAKE A CONNECTION

A human writer offers relationship management along with content creation. When it comes to interviewing partners and clients and making sure they feel heard and valued, you want the human touch.

  • YOU HAVE A REPUTATION TO MAINTAIN

No one judges your use of AI copy when it’s a low-stakes context. But there are times when intention and authenticity really count.

  • YOU NEED ADVANCED CRITICAL THINKING

Only human consciousness offers critical thinking from a genuine external perspective. When your project requires conceptual development, dialogue, curiosity, pushback, or nuance, it’s time for human collaboration.

  • YOU’RE WATCHING THE BIG PICTURE

AI uses staggering amounts of power. Not every little task is worth it.

The architects of the AI bubble have made using rocket fuel for everyday tasks feel artificially cheap—for a hot second, getting hotter. But you know that’s not a reality-based approach to resource management.

  • YOU VALUE IMPACT

Hiring a human sparks joy. Giving humans meaningful work increases the amount of happiness, learning, growth, and connection in the world and adds value to the society around you. It’s an easy way to make a multi-vector investment in the greater good ... all while getting tasks off your plate.

BOTTOM LINE:

WHEN YOU HIRE A HUMAN, HER KITTIES GET TREATS

WHEN YOU USE AI, NO ONE GETS TREATS

PLEASE THINK OF THE CATS

My Approach: I offer weekly and monthly retainer plans for leaders or organizations with ongoing strategic communication needs. You can just email me for quick turnaround as needed. Think of it like having a writer on staff—without the HR hassle!

My Skills:

  • Copy writing for commercial marketing, nonprofit and policy contexts

  • Ghost writing and editing internal communications, organizational newsletters, and social media copy

  • Conducting expert interviews

  • Developing new copy from from recordings, transcripts, and slide decks, etc., including identifying potential themes and topics of interest

  • Summarizing complex content while maintaining accuracy

  • Thoughtfully framing key information

  • Elevating basic content and inviting reader engagement through the use of imagery, perspective, and dialectic

  • Reproducing a desired tone and style based on examples